mercedes-benz πŸš™2024

mercedes-benz


art directed some stuff for mercedes-benz usa’s (mbusa) social platforms.Β 
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agency: merkley + partners
cd: chris bosler, joe rinaldi



welcome to beyond

give me a tv spot and i’ll transform it into 6 really cool paid social videos. came up with storyboard and transition ideas.Β 



global spot that i adapted into social spots:





organic social

a compilation of shoots, projects and one-offs i art directed and concepted.
cw: alex ngo


mbusa x blade shoot

πŸ“Έ
: yours truly (#shotoniphone)





photopasses

came up with photopass themes to bring out the technology and uniqueness of each vehicle. storyboarded video ideas and edited photography.











my fav posts
cropped and edited by me.





























Β©2025 dianna higaki